Black Rays

Client: Black Rays — a company with patented slide mapping technology

Objective: Create the company’s first corporate presentation video to showcase its values, case studies, technology, and product line.

Solution: Proposed three concepts with different budget options.
The client chose a minimalist yet stylish 2D animation concept with infographics and integrated real photographs to stay within budget.
The script was developed in a co-creation process together with the company’s management and the creative department, led by Alisa Petrova.

Result: A ready-to-use video that is showcased at conferences, exhibitions, negotiations, and online presentations, increasing brand awareness and converting cold leads.

Category
Director
Polina Kondrateva
Team
Creative Producer — Alisa Petrova
Producers — Anatolii Patrushev, Ekaterina Milchakova
Design & Animation — Ekaterina Milchakova
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